Retail Store Consumer Preference Ratings of Ozark Table Grape Juice
نویسنده
چکیده
I. Problem To maintain a competitive edge, the Ozark Table Grape Growers Association, Inc. (OTGGAI) is attempting to develop a strong alternative value added product in a new juice blend. This is necessary to utilize the less desirable grapes which fail to meet the fresh inspection/shipping standards. The Association has completed only its third year of operation and is composed of approximately 50 growers who have 252 acres of vineyards, 75% of which are 3rd year or younger.
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